A complete mobile booking ecosystem for a regional taxi service handling hundreds of rides daily.
Start a Similar ProjectHaier Drop Taxi is a one-way taxi service operating with a custom pricing model. They needed digital tools to reach their full potential.
With competitors aggressively moving online, they needed a digital platform that could handle bookings, communicate their pricing clearly, and establish trust with new customers.
No website to capture the growing number of customers searching for taxis online.
Difficulty communicating their pricing model effectively.
Phone-only booking process caused delays and missed opportunities.
Constrained to local word-of-mouth marketing with no digital footprint.
No system for customers to calculate fares before booking.
Unable to showcase competitive pricing and build credibility with new customers.
A purpose-built website with online booking form, route calculator, instant quote generation and mobile-responsive design.
Google Maps API integration for real-time route calculation with automatic fare estimation before booking.
Local SEO optimisation, Google My Business setup, content marketing and social media presence to attract online customers.
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